{"id":3198,"date":"2016-08-02T10:57:50","date_gmt":"2016-08-02T03:57:50","guid":{"rendered":"http:\/\/www.pugam.com\/?p=3198"},"modified":"2017-10-22T19:18:14","modified_gmt":"2017-10-22T12:18:14","slug":"penjualan-chromecast-capai-30-juta-unit-5-juta-unit-di-dua-bulan-terakhir","status":"publish","type":"post","link":"https:\/\/www.pugam.com\/3198\/penjualan-chromecast-capai-30-juta-unit-5-juta-unit-di-dua-bulan-terakhir\/","title":{"rendered":"Penjualan Chromecast Capai 30 Juta Unit, 5 Juta Unit di Dua Bulan Terakhir"},"content":{"rendered":"

\"Penjualan<\/p>\n

PUGAM.com<\/strong> – Dalam laporan laba Q2 2016 Alphabet pekan lalu, CEO Google Sundar Pichai mengungkapkan bahwa sekitar 30 juta unit Chromecast telah terjual sejak diluncurkan pada tahun 2013 lalu. Jumlah ini meliputi ketiga model Chromecast, yakni Chromecast 1, Chromecast 2, dan Chromecast Audio.<\/p>\n

Apa yang menarik dari berita tersebut adalah 5 juta unit, atau sekitar 16% dari angka penjualan total didapat pada dua bulan terakhir ini. Ini luar biasa mengingat tidak ada model baru dari Chromecast yang diluncurkan tahun ini.<\/p>\n

Sehubungan dengan perangkat kompetitif seperti Roku dan Amazon Fire TV, Chromecast lebih unggul dalam hal harga. Belum lagi kesan kesederhanaan yang ditawarkan bagi pengguna Android yang dari awal telah melekat kuat dengan ekosistem Google.<\/p>\n

Pencapaian ini tidak terlepas dari strategi promosi yang diterapkan oleh Google. Misalnya, bagi siapapun yang mendaftar dan berlangganan layanan media tertentu, seperti berlangganan tiga bulan di Spotify, atau berlangganan di YouTube Red, berhak mendapatkan satu unit Chromecast secara gratis! Di beberapa kesempatan, Google bahkan meyertakan bonus berupa kredit Play Store senilai US$20 (Rp260.000) di setiap pembelian Chromecast.<\/p>\n","protected":false},"excerpt":{"rendered":"PUGAM.com – Dalam laporan laba Q2 2016 Alphabet pekan lalu, CEO Google Sundar Pichai mengungkapkan bahwa sekitar 30 juta unit \n ...<\/a>","protected":false},"author":3,"featured_media":3199,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","two_page_speed":[]},"categories":[2093],"yoast_head":"\nPenjualan Chromecast Capai 30 Juta Unit, 5 Juta Unit di Dua Bulan Terakhir | Pugam<\/title>\n<meta name=\"description\" content=\"Penjualan Chromecast Capai 30 Juta Unit, 5 Juta Unit di Dua Bulan Terakhir | Penjualan Chromecast Capai 30 Juta Unit, 5 Juta Unit di Dua Bulan Terakhir\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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